About Hey Deedee®
India′s first all–women instant parcel delivery service
In a world where efficiency is key and time is essential, Hey Deedee® provides an instant solution to your parcel delivery problems. Forgot an important document at home? Hey Deedee® will fetch it for you. Need to send an urgent present for the anniversary you forgot? Hey Deedee® will get it delivered. Simply book your order online, make your payment, and one of our specially trained female parcel delivery executives will get your parcels delivered safely and efficiently. The service can also be used for e-commerce and food businesses that require delivery agents.
The all–women fleet is a group specially trained by Zaffiro Learning Pvt Ltd, which aims to empower underprivileged women by skilling them in two-wheeler riding and soft skills, and guaranteeing them a job on its Hey Deedee® platform.
What we offer
Last mile delivery service within the city
An all-women parcel
How it works
Fill the online order form to request pick-up
Receive a confirmation from our call centre
Receive an sms once pick-up is done, once the parcel is in transit and once it’s delivered
Do you know how to ride a two-wheeler?
You would need to enrol in a 45-day curriculum with a subsidised fee of Rs 1,500 to learn how to ride a two-wheeler and get a license. For more details, please call us on on +91 22 41200480.
*Owning a two-wheeler is compulsory. We can help facilitate your purchase with an easy loan option.
For CSR Foundations
With a mission to train and employ 10,000 women by 2018, Hey Deedee® is the first all-women parcel delivery service, founded by Revathi Roy in March 2016. All these women belong to families which are below the poverty line that earn only Rs 1 lakh, annually. Helping the women own a scooter worth Rs 60,000 through soft loans, training them and employing them, doubles the whole family’s yearly income and removes the unfortunate ‘below poverty line’ stigma.
With this mission, we are looking for funding for training the women in two-wheeler riding through our curated 45-day training curriculum.
Currently, the registration fees, training fees and funding requirements are as follows:
Total training fees per girl: Rs 11,500
Fees paid per girl: Rs 1,500
Balance fees per girl that requires funding: Rs 10,000
Our current partners
Our riders are equipped to deliver the following:
Lost & Found Goods
Parcels / Couriers
*We do not deliver the following: Ice-creams, any fragile products, inflammable or illegal substances, cash of any denomination whatsoever.
Serial entrepreneur, Revathi pioneered the first ever women’s taxi service in Asia creating brands like FORSCHE and VIIRA. Winner of NITI AAYOG’s Women Transforming India Awards – 2016, she is now focusing on her new venture, Hey Deedee® – the first ever all women instant parcel delivery service.
Second generation entrepreneur with flagship businesses in retail, plywood, infrastructure, construction, etc, who has now forayed into the new age business of funding startups and building value.
Kavita has an MBA in social entrepreneurship and an MSW, with extensive experience in the field of social work and mobilization, having worked as Project Head for various NGOs. She works with governments, organizations, and communities to ensure we mobilize women for training and placement.
Dorris heads our HR and Admin departments, while also taking soft-skills and spoken English classes for the trainees. She has over 20 years of experience in service management and has been teaching spoken English for 10 years.
Aarti heads our accounts department, handling all sales and purchases. She has over 5 years of experience in accounting and finance.
VP – Operations
Nandita has over 15 years of experience being associated with varied industries including automobile, travel and telecom. Her experience spans across areas of Operations (Data and Call Centre), Operations Management, Process and Quality Compliance, HR – Resource Recruitment, Coaching, Training Delivery and Content Development. She is currently pursuing her PGDBM from NMIMS and also holds a Law Degree.
Executive Partner - Pune
Rachana has 19 years experience in various fields including training, administration and finance. She is the founder of Nirbhaya cabs especially working on projects to empower women.
Centre Manager – Nagpur
Pradeep has over 15 years experience in the field of Sales, Training (Sales & Marketing) and HR (Recruitment) with the various Industries like FMCG, Consumer Durable, Recruitment and Branch Operations. Pradeep has done his PGDBM in HR & Marketing. Currently associated with Hey Deedee & taking care of the Nagpur Centre operations.
Mumbai-based Hey Deedee to expand its services to other states
Revathi Roy, CEO of Hey Deedee interviewed by CNBC Awaaz
CNBC-TV18 covers the story of Hey Deedee
On Women’s Equality Day, Lokmat interviewed women working in various fields in the society under their Bai Manoos initiative. Revathi Roy running a parcel delivery service by women in four major cities of India was one of them. Here’s her journey from a driver to the CEO of a company and her inspiration along the journey
Mainly based in the power of ideas and problem-solving, the start-up ecosystem thrives in India, and Nafeesah Ahmed learns of its four star examples including Hey Deedee
Through a number of thoughtful initiatives, women are turning into delivery ladies supporting India’s online shopping revolution. Read the story of the Delivery Divas in the link below
Investors spot a big promise in India’s only all-women last mile logistic services company
Early-stage investor Metaform Ventures backs logistics startup Hey Deedee®
BSE SME platform hits 250 companies mark
India Today News Flash
All-women last-mile logistics startup Hey Deedee® raises $500K
India’s all-women last mile delivery startup Hey Deedee® gets US$500K funding
Frequently asked questions
Currently, we operate in Pune, Nagpur and Mumbai.
We will take the responsibility to deliver your goods safely to your destination. For this, however, we need your help. Please ensure that the goods/parcel is less than 5kgs in weight and does not contain any of the following: ice creams, fragile products, inflammable or illegal substances or cash of any denomination, whatsoever. We cannot be held liable or responsible for any loss or damage of goods, once the parcel is delivered and the delivery acceptance form has been signed and received by us.
Our service allows delivery of your parcel and hence only the parcel can travel with our riders. However, we would send smses to your registered mobile phone once your parcel is picked up, is in transit and has been successfully delivered to the recipient.
Our charges depend on the distance covered.
Payment can be made either by cash on pick-up, cash on delivery.
You will receive a call to confirm the order and to receive a tentative time of pick-up. If the rider does not show up within 10 minutes of the allotted pick-up time, please call us on +91 22 41200480.